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Keyword Research for Adwords – Crucial Concept

Getting lost doing your pay per click keyword research? Join the crowd! Here’s how to get FOCUSED and UNSTUCK in your keywords fast: Step One – Define Your “Bulls-Eye” Keyword Concept Step Two – Gather...

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Hyper Responsive PPC Search Marketing

There are FIVE reasons pay per click search marketing is evolving to center on around the hyper-responsive PPC searcher: 1. The 80/20 rule means one out of 2,000 PPC visitors really matters online 2....

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PPC Volume and Cost Estimation for New Markets

I get a lot of questions regarding updates to the Volume Estimation techniques in my method for comparing and choosing new markets.  Here’s a walk through of the EXACT and most up to date method I use...

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Pay Per Click Market Research

What can pay per click market research do for you? Ppc research can identify upside potential (and downside risk) so you can decide whether it’s worth going forward.  It can also capture consumer...

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Market Intelligence vs. Keyword Intelligence – The Critical Difference

Today I want to be sure you understand the distinction between keyword intelligence and market intelligence, because it’s an essential part of developing your hyper-responsive marketing message....

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